Call of Duty: Black Ops 4 captures sales record

Treyarch are working on a fix for Call Of Duty: Black Ops 4's emote peeking

It's not much, but for a guy with a lousy kill/death ratio, it's the best match so far in a few days of playing Black Ops 4, which is having a stellar launch (see Dean's latest stories about this on VentureBeat/GamesBeat).

Call of Duty: Black Ops 4 dropped this weekend, and gamers all over the world dug into their wallets and dropped $60 or more for the title.

In fact, it's broken Activision launch-day records for the best-selling Call of duty game.

On its first day of release, the total number of people who connected online to play Call of Duty: Black Ops IIII increased from Call of Duty: WWII.

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Announced by Activision, that means it beat the record for the franchise that last year's entry set, and it was the greatest day one digital sales on all platforms, PC, Xbox One, and PS4.

Black Ops 4 may have its differences from its many predecessors, most notably its inclusion of Battle Royale mode Blackout, but it's still a first-person shooter at its core. They specifically say that those modes include Blackout, which also seems to be where most of the community's concern has been focused.

Looking at sales data via GamesIndustry.Biz provides further illumination regarding the latest CoD launch, especially with regard to United Kingdom sales numbers. According to GI.Biz, UK launch day sales of the physical, boxed game are down 50% from the last game - which is the lowest physical sales tally in 11 years. It has also emerged that day one physical sales of Black Ops 4 were 59 per cent down on those of 2015's Black Ops III, and almost 50 per cent down on the equivalent figure for last year's Call of Duty: World War 2. Overall it is "the weakest start for a boxed Call of Duty game since 2007's Call of Duty 4: Modern Warfare", noted the gaming industry magazine. If fans take to the game and its new modes it could do well from here but it will face strong competition with the impending releases of Battlefield V, Red Dead Redemption 2, and Fallout 76.

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