Netflix in Advanced Negotiations with The Obamas for High-Profile, Inspirational Content

Netflix in Advanced Negotiations with The Obamas for High-Profile, Inspirational Content

Former U.S. President Barack Obama and first lady Michelle Obama participate in the unveiling of their official portraits during a ceremony at the Smithsonian's National Portrait Gallery, on February 12, 2018 in Washington, DC. Obama spokeswoman Katie Hill declined comment on the report.

Under the deal, Netflix would pay Barack Obama and his wife, Michelle Obama, for content that would be available exclusively via the global streaming service. They also could put together a series or even just a documentary-style program where Obama could discuss issues that he faced in the White House. So whether you miss the Obamas in an existential crisis sort of way, or miss having them around to blame for all your troubles, either way, having their name attached to Netflix content is a sure-fire ratings bonanza.

Although details about the production partnership are scarce, sources familiar with the situation say the discussions are in an advanced stage.

The deal followed a heated auction for global rights to the two books with bidding that reached more than $60 million, a record sum for USA presidential memoirs, the Financial Times had reported previous year.

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Under one proposal, the shows could focus on significant public-policy topics, including health care, voting rights, immigration, foreign policy and climate change.

Former New York Times executive editor Jill Abramson revealed in a column last week that she carries a plastic Barack Obama doll in her purse as a way to comfort herself in the Donald Trump era.

Schultz said the couple continues to explore new ways to help others share their stories. As for their Netflix deal, we'll have more on it as news develops.

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