Cindy Crawford Is Recreating Her Famous Pepsi Commercial After 26 Years

Cindy Crawford Is Recreating Her Famous Pepsi Commercial After 26 Years

"It's a look back at getting people excited for Pepsi now and the future", Crawford told People magazine about the ad.

PepsiCo has brought Cindy Crawford back as the face of Pepsi in a new global marketing campaign that will include a Super Bowl ad. The Pepsi Stuff program, meanwhile, will let customers get vintage shirts, hats and jackets by redeeming points.

More than a quarter of a century after it first aired for the 1992 Super Bowl, Cindy Crawford has revisited her iconic Pepsi ad, alongside her 18 year old son.

"This time of year it always gets featured in the roundups of the Best Super Bowl Commercials ever, and every January I revisit my original Pepsi spot that I just love, because the music was ideal, and the little boys were flawless, and it was just one of those commercials that everyone loved, and it made people happy", she reflected on her original ad to PEOPLE.

Perhaps one of the most anticipated moments of the "Pepsi Generations" campaign is the return of supermodel Cindy Crawford.

Additional details around the advertisement will be released in the coming weeks. Some lucky fans were also given the chance to win sideline passes to see him perform live at U.S. Bank Stadium through a social media campaign, #PepsiHalftimeLive.

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Pepsi will also, once again, sponsor the halftime show, which this year features Justin Timberlake. This packaging release in select markets around the world will be the first in a series of limited-edition packaging unveiled in 2018 across the trademark, including Pepsi, Pepsi Zero Sugar and Diet Pepsi.

The brand is also returning to its Pepsi Stuff loyalty program first released in 1996. Fans of all ages in the USA only can earn points through codes on participating retro packs under the cap or inside take-home packs, and entering codes onto PepsiStuff.com. It's all about nostalgia for Pepsi this year.

Cindy's spot will be part of "a celebration of the band's rich history in pop culture for 120 years". The events will guide fans through the evolution of how Pepsi's history has connected with people over generations.

Crawford, who is married to George Clooney's business partner Rande Gerber, is making plans to attend the Super Bowl in Minneapolis, Minnesota with her family, as her father lives in the city. The five finalists were selected for their outstanding performances throughout the 2017 National Football League season.

"It's me being sexy and getting out of a vehicle, but with these little boys kind of looking", she said, explaining the Super Bowl spot.

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